Top 5 Photo and Video Apps in South Africa for Q4 2022

In Q4 2022, the top 5 Photo and Video applications in South Africa showed varied performance trends in terms of downloads, revenue, and active users. Here, we break down the key metrics for each app.

YouTube: Watch, Listen, Stream saw a steady stream of weekly revenue, peaking at approximately $32K in the last week of November. Weekly downloads peaked at around 61K in early October but gradually declined to about 37K by the end of December. Active users remained relatively stable, fluctuating between 17.1M and 17.8M throughout the quarter.

Canva: Design, Art & AI Editor experienced a dip in weekly revenue early in the quarter but managed to recover to around $21K by the end of November. Downloads were fairly consistent, averaging around 9K to 11K weekly, with a slight peak of 11K in late October. Active users showed a gradual increase, reaching nearly 200K by the end of December.

FaceApp: Perfect Face Editor had a notable spike in weekly revenue in mid-November, reaching approximately $11K. Downloads saw a significant increase during the first week of November, peaking at around 7.3K. Active users saw a peak of 47K in early November, although this number declined to around 33K by the end of December.

Google Photos: Backup & Edit maintained a steady weekly revenue, peaking at about $6K in late December. Weekly downloads were consistent, averaging around 9K to 10K, with a peak of approximately 10K in the last week of December. Active users showed a steady increase, peaking at over 8M in the final week of December.

Splice - Video Editor & Maker had a relatively stable weekly revenue, with minor fluctuations around $3.5K to $5K. Downloads peaked at about 1.8K in mid-October but generally hovered around 1K to 1.3K weekly. Active users remained fairly stable throughout the quarter, averaging between 6K and 7K.

These insights are based on data from Sensor Tower. For more detailed information and further analysis, visit Sensor Tower's platform.